Meal kit delivery service HelloFresh has launched HelloFresh Wine, a monthly subscription service for $89 plus tax per month. Packages come with six full-size 750 milliliter bottles that correspond to the recipes for the month, and HelloFresh will provide pairing suggestions and other information. Sequential Brands Group Inc. announced last month that the Martha Stewart brand, through a partnership with Drinks, would launch an online wine shop. Martha Stewart has also partnered with Marley Spoon Inc. for Martha & Marley Spoon, a meal kit service available through AmazonFresh. Sequential Brands shares are down 15% for the past three months, and Amazon.com Inc. shares are up 16.2% for the period. The S&P 500 index is up 4% for the last three months.
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