Whole Foods Market Inc. says it launched a line of plant-based hair care products that features shampoos, conditioners, and styling products like gel and mousse. Items cost less than $10 and adhere to the company’s standards for beauty and personal care products with ingredients like argan oil, shea butter, quinoa protein and chestnut extract. The company also offers shampoo, conditioner and other personal care products under its 365 Everyday Value brand. Whole Foods shares are up 0.4% in Tuesday trading, but down 41.6% for the past year. The S&P 500 is down 0.7% for the past 12 months.
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