The owners of the Weather Channel have held talks with tech and media companies about selling the cable network and digital juggernaut, according to reports late Wednesday by Bloomberg and CNNMoney. The reports said the owners — Comcast’s [s:CMCSA] NBCUniversal, Blackstone Group and Bain Capital — might sell only the Weather Channel’s digital business, which includes Weather.com and Weather Underground. The current owners bought the Weather Channel from Landmark Communications in 2008 for $3.5 billion, and it’s believed to be worth somewhat less today, the CNNMoney report said.
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