Meeting Agents Where They Are, Getting Them Where They Want to Go

By Susanne Dwyer

With the powerful training and technology resources of Keller Williams Realty at their backs, Nancy Marcotte and JD Pierce can turn their full attention toward what matters most: the success of their agents. Understanding that success means something different to everyone, the operating partners of Louisiana-based Keller Williams Realty The Gulf South Group are there to run alongside each agent, providing whatever it takes to guide them toward their respective goals. In this interview, find out how this servant leadership approach has led to the company’s growth and profitability…and why there’s no end in sight.

Maria Patterson: Please briefly describe your career path in real estate and how you came to lead Keller Williams Realty Premier Partners.
Nancy Marcotte:
I got my real estate license in 2001, right before 9/11. I started with Keller Williams in Mandeville, La., and six months later my husband got transferred to Lafayette. I interviewed with some of the other real estate companies there, but they just weren’t Keller Williams. So, I started Keller Williams Realty Acadiana in Lafayette, La., in 2003. About five years into it, I hired JD Pierce as my team leader. We then moved into the Lake Charles, La., market very successfully, and from there, JD and I were offered many opportunities to take over failing or stagnant Keller Williams Market Centers. We caught a few folks’ eyes. Initially, I was operating partner of all the offices, and JD was my partner and general manager. We then decided to split them up; Premier Partners in Denham Springs is one of the Market Centers I kept as operating principal.

MP: JD, how about you?
JD Pierce:
I had spent 23 years in the restaurant business as a restaurant executive and owner, and needed a second career. I am now in my 12th year in real estate.
NM: I had a different team leader when I started the business and he and I interviewed JD, who at the time mentioned management. I called him to see if he was interested in management, and that proved to be a really great choice.

MP: How many offices and agents does the firm currently have?
NM:
PM Partnership, which JD and I started, has six Market Centers and two Business Centers, currently. With all of them combined, we have a total agent count of 831 as of mid-July, but the number grows monthly. For example, in January 2017 we started out with 740.

MP: What is the difference between a Market Center and a Business Center?
JDP:
A Market Center is a fully-staffed location, and a Business Center is more of a support satellite office. Business Centers help us get into geographic areas where we may not be able to open a full office.

MP: Your growth is very impressive. What would you attribute that to?
JDP:
Our growth is really supported by our culture and commitment to our agents. We have a saying around here: “Yes is the answer; now what’s the question?” We take care of our people first—for us, our primary customer is our …read more

From:: Real Estate News

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