By Susanne Dwyer
Today, the Real Estate Buyer’s Agent Council (REBAC) boasts nearly 30,000 members and over 25,000 Accredited Buyer’s Representative (ABR®) designees.
As the industry continues to grow and flourish, REBAC singles out certain members performing exemplary acts who deserve special recognition. These outstanding ABR® designees are selected by an independent panel for inclusion in the REBAC Hall of Fame.
This year’s Hall of Fame inductees include Todd Beckstrom of ERA Wilder Realty, Inc., in Chapin S.C.; William Bodouva of Coldwell Banker Residential Brokerage in Port Washington, N.Y.; and Peggy Worcester of Weichert REALTORS® in Clarksville, Tenn.
How exactly did the latest batch of REBAC Hall of Famers elevate themselves to be the best buyer’s reps in their respective markets? Here, learn what the trio does differently to consistently keep their name and brand top of mind.
“Flexibility is crucial,” says Worcester, who works in a military market where buyers don’t have a great deal of time to view homes. “We have to be sensitive to their needs and schedule,” she adds.
Quite often Worcester will receive a phone call bright and early on any given Monday saying that her newest buyers are coming to town for the weekend…and plan to return to duty the following Monday having purchased a home.
On the other hand, Beckstrom says he starts every relationship with a mandatory buyer consultation where he’s asking a lot of questions—his favorite coming from a colleague he worked with many years ago.
“She would answer the phone and establish rapport with the caller, and then I’d hear: ‘Tell me about your situation.’ I think you get so much more honesty and information with this one inquiry,” says Beckstrom, who focuses on determining the client’s ‘why’ during buyer consultations. “Getting to ‘why’ is important because it allows me to truly understand their motivation and keep them focused.”
But Beckstrom doesn’t just educate his buyers. In fact, he wrote a patented algorithm to help his clients analyze any market segment anywhere in the world for supply and demand.
“The program takes 15 minutes to run, and my buyer becomes an instant expert on market conditions. They understand what it will take to buy the type of house they want after using my program at howisthemarket.net,” says Beckstrom.
Bodouva earned his International President’s Elite Award (given to the top 2 percent of all sales associates/representatives worldwide in the Coldwell Banker System) with a well-practiced system that consistently elevates him to best-in-class status among his market’s buyer’s representatives.
“I try to remain current with all the things that can and do affect real estate markets so I can offer accurate and relevant information, always being careful not to overstep my role as a broker,” says Bodouva. “Then, I read, learn, read more and share. By sharing my professional knowledge without a self-serving agenda, my professional reputation continues to grow year after year.”
The REBAC Hall of Famer also networks in many professional associations, carefully monitoring the ever-changing needs of buyers and sellers alike.
To that end, he’s working on a program where international buyers relocating to the
From:: Real Estate News
